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FEATURED PRODUCTS

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New Arrivals

  • BT21 Tata Main image BT21 Tata Secondary image
    BT21 Tata
    Step into a world of cozy, cosmic comfort with the officially licensed BT21 Tata Blumy™ Original. This plush lounge essential wraps you in supernatural softness, inviting you to stretch out, unwind, and feel like you’re floating on a cloud. Perfect for movie nights, long...
    $89.00
    $119.00 $89.00
  • BT21 Shooky Main image BT21 Shooky Secondary image
    BT21 Shooky
    Bring the mischief home with our officially licensed SHOOKY Blumy™ Original. This playful BT21 icon is ready to join prank-filled moments and your everyday fun, helping you show off your cheeky side wherever you go. SHOOKY's mischievous charm is captured in every detail, making...
    $89.00
    $119.00 $89.00
  • BT21 RJ Main image BT21 RJ Secondary image
    BT21 RJ
    Introducing the BT21 RJ Blumy™ Original cozy loungewear — a plush, ultra-soft piece designed to wrap you in warmth and whimsy. Crafted to be as fluffy as RJ’s iconic fur coat, this cozy garment turns every moment at home into a soothing retreat. With...
    $89.00
    $119.00 $89.00
  • BT21 Mang Main image BT21 Mang Secondary image
    BT21 Mang
    Experience the ultimate in cozy comfort with the officially licensed BT21 Mang Blumy™ Original. Slip into something soft and elevate your downtime—designed for dancers, dreamers, and anyone who loves to lounge in style. The MANG Blumy™ Original is crafted to blend iconic character charm...
    $89.00
    $119.00 $89.00
  • BT21 Koya Main image BT21 Koya Secondary image
    BT21 Koya
    Meet the sleep-loving icon of the BT21 universe: the BT21 Koya KOYA Blumy™ Original. This officially licensed hoodie-pajama hybrid brings a touch of whimsy and a mountain of comfort to your downtime. With adorable ears on the hood, it’s designed for naps, deep thoughts,...
    $89.00
    $119.00 $89.00
  • BT21 Group Main image BT21 Group Secondary image
    BT21 Group
    Meet the BT21 Group Sleep Tee—the softest, lightest Sleep Tee in your collection. Featuring all your favourite BT21 characters, this oversized, airy piece is crafted for dreamy comfort from bedtime to lounging. Ultra-soft, breathable fabric drapes your body for a relaxed, lounge-ready silhouette, keeping...
    $59.00
    $85.00 $59.00
  • BT21 Group Main image BT21 Group Secondary image
    BT21 Group
    Comfort is better together with the BT21 Group Sherpa Blanket. Wrap yourself in plush warmth and officially licensed charm as you cuddle up with your favorite BT21 characters—the perfect companion for movie nights, lazy weekends, or a cozy chill session. Officially licensed BT21 product...
    $69.00
    $95.00 $69.00
  • BT21 Cooky Main image BT21 Cooky Secondary image
    BT21 Cooky
    Meet BT21 Cooky in the COOKY Blumy Original—the friend you can always count on for comfort and cheer. This cozy piece is built for soft comfort and carries the playful energy of Cooky, with adorable ears on the hood that bring the character to...
    $89.00
    $119.00 $89.00
  • BT21 Chimmy Main image BT21 Chimmy Secondary image
    BT21 Chimmy
    BT21 Chimmy CHIMMY Blumy™ Original plush brings charm and comfort to every day. Officially licensed and designed for fans, this plush captures Chimmy's signature yellow style in a soft, squeezable form that's perfect for lounging at home. Whether you’re winding down, decorating your space,...
    $89.00
    $119.00 $89.00
  • Brunch Main image Brunch Secondary image
    Brunch
    Experience unparalleled comfort with Blumy™ Original A wearable blanket designed for endless snuggles and cosy moments.
    $69.00
    $99.00 $69.00
  • Brunch Main image Brunch Secondary image
    Brunch
    Chill out and sleep soundly in our dreamy Sleep Tee. Made from a unique blend of bamboo and spandex to keep you cool and comfortable all night long.
    $49.00
    $75.00 $49.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Cosy nights start here. A slightly oversized fit through the body, with a crew neck for familiar comfort – just what you want when winding down or drifting off to sleep.  Naturally cooling, breathable, and silky soft. Our modal blend is 21% more breathable...
    From $32.00
    $65.00 From $32.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Snug where it counts, loose where it matters. Handy side pockets, a soft elastic waistband, and cuffed hems to prevent riding up while you sleep.  Naturally cooling, breathable, and silky soft. Our modal blend is 21% more breathable than regular cotton jersey PJs*, so...
    $39.00
    $65.00 $39.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Cosy nights start here. A slightly oversized fit through the body, with a crew neck for familiar comfort – just what you want when winding down or drifting off to sleep.  Irresistibly soft, warm and comforting. Our brushed bamboo blend is twice as warm...
    $39.00
    $65.00 $39.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Snuggle into softness with our Onesie. Designed for ultimate warmth and comfort from head to toe. Zip Front Entry – Slip Into Your Onesie Without A Hassle! Rear Access With Elastic Toggles – For Convenience Front Blumy Pocket – To Store Your Essentials Sherpa...
    $54.00
    $109.00 $54.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Lounge like you mean it in our Sherpa Jumper. A relaxed, unisex fit with ribbed cuffs and hem to keep warmth in. Made from irresistibly soft and warm ToastyTek™ & Sherpa Fleece – the same fabrics as our viral Blumy™ Original.
    $59.00
    $75.00 $59.00
  • Bright Tie-Dye Main image Bright Tie-Dye Secondary image
    Bright Tie-Dye
    Sink into softness with our Sherpa Wide Leg Pant. A relaxed, unisex fit with a modern wide-leg style you’ll wear on repeat. Made from irresistibly soft and warm ToastyTek™ & Sherpa Fleece – the same fabrics as our viral Blumy™ Original.
    $49.00
    $75.00 $49.00
  • Bright Tie Dye Main image Bright Tie Dye Secondary image
    Bright Tie Dye
    Stay cosy all day in our Sherpa Cuffed Pant. A relaxed, unisex fit with cuffed ankles to lock in warmth. Made from irresistibly soft and warm ToastyTek™ & Sherpa Fleece – the same fabrics as our viral Blumy™ Original.
    $59.00
    $75.00 $59.00
  • Bright Pink Geo Main image Bright Pink Geo Secondary image
    Bright Pink Geo
    Chill out in luxury with our Dressing Gown. It's the perfect dreamy addition to your morning or nighttime routine.
    $79.00
    $99.00 $79.00
  • Bright Pink Main image Bright Pink Secondary image
    Bright Pink
    Chill out and sleep soundly in our dreamy Sleep Tee. Made from a unique blend of bamboo and spandex to keep you cool and comfortable all night long.
    $49.00
    $75.00 $49.00
  • Breakfast Main image Breakfast Secondary image
    Breakfast
    Perfectly oversized with pockets for essentials, our Warming Sleep Tee is your go-to for comfortable sleep or lounging in style. Made from ultra-soft brushed bamboo to keep you cosy all night long.
    $29.00
    $85.00 $29.00
  • Blue Swirl Main image Blue Swirl Secondary image
    Blue Swirl
    Chill out in luxury with our Dressing Gown. It's the perfect dreamy addition to your morning or nighttime routine.
    $79.00
    $99.00 $79.00
  • Blue Starry Night Main image Blue Starry Night Secondary image
    Blue Starry Night
    Chill out and sleep soundly in our dreamy Sleep Tee. Made from a unique blend of bamboo and spandex to keep you cool and comfortable all night long.
    $49.00
    $75.00 $49.00
  • Blue Splice Main image Blue Splice Secondary image
    Blue Splice
    Snuggle into softness with our Onesie. Designed for ultimate warmth and comfort from head to toe. Zip Front Entry – Slip Into Your Onesie Without A Hassle! Rear Access With Elastic Toggles – For Convenience Front Blumy Pocket – To Store Your Essentials Sherpa...
    $79.00
    $109.00 $79.00
  • Blue Line Geo Main image Blue Line Geo Secondary image
    Blue Line Geo
    Say hello to your perfect addition to your summer wardrobe. Soft, breathable, and light enough to wear all day – whether you’re lounging at home, enjoying your self-care routine, or wrapping up when you’re fresh out of the shower.
    $79.00
    $99.00 $79.00
  • Blue Leopard Main image Blue Leopard Secondary image
    Blue Leopard
    - Snuggle into softness with our Onesie. Designed for ultimate warmth and comfort from head to toe. - Zip Front Entry – Slip Into Your Onesie Without A Hassle! - Rear Access With Elastic Toggles – For Convenience - Front Blumy Pocket – To...
    $54.00
    $109.00 $54.00
  • Blue Floral Main image Blue Floral Secondary image
    Blue Floral
    - Snuggle into softness with our Onesie. Designed for ultimate warmth and comfort from head to toe. - Zip Front Entry – Slip Into Your Onesie Without A Hassle! - Rear Access With Elastic Toggles – For Convenience - Front Blumy Pocket – To...
    $49.00
    $109.00 $49.00
  • Blue Checkerboard Main image Blue Checkerboard Secondary image
    Blue Checkerboard
    Our Outdoor Dog Jackets are stylish, cosy, and ready for adventure. Match With Your Pooch: Walk On The Wild Side. *For Black & Camo Only Specialised Fit With Adjustable Velcro Tummy Band: Choose the size based on your preferred width and length Large Stylish...
    $27.00
    $55.00 $27.00
  • Blue Main image Blue Secondary image
    Blue
    Wrap yourself in calming comfort with our Weighted Blanket. It uses the science of Deep Touch Pressure to help you relax, unwind, and sleep more soundly at night.
    $119.00
    $159.00 $119.00
  • Blue Main image Blue Secondary image
    Blue
    Wrap yourself up in our luxurious, buttery-soft Fluffy Dressing Gown. A wardrobe must-have for a dreamy escape.  
    $69.00
    $89.00 $69.00
  • Blue Main image Blue Secondary image
    Blue
    Pamper your feet with the marshmallowy softness of Sherpa-Lined socks. Wear Anywhere – Home, Work Or Out And About Match Your Blumy™ Original – Pairs With Blumys™ Originals, Sleep Tees & Robes Please note that this item is non-returnable for a change of mind.
    $22.00
    $29.00 $22.00
  • Blue Main image Blue Secondary image
    Blue
    Blumy Pamper Pack is a luxuriously curated set of spa essentials, designed to make self-care effortless. With a turban, wash cuffs, and headband to keep your daily routine comfortable and fuss-free. 
    $29.00
    $39.00 $29.00

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